April 8, 2025 (Santiago de los Caballeros, Dominican Republic) – La Aurora USA, LLC, is pleased to introduce La Aurora Fuerte Sol, the first edition of the Family Creed Series. Just as the sun represents power and endurance, “Fuerte Sol” captures the strength and resilience inherent in the León family values. The León Family, founders of La Aurora cigars, have built a legacy on their unwavering commitment to quality, craftsmanship, and tradition. The reason can be found in the León Family Creed, a set of principles that has guided, and continues to guide, every León family member[SM1] . Each blend in this series takes its name directly from the Family Creed.
“The Family Creed Series is a new commitment to the U.S. market as we continue to innovate and listen to our consumers, as well as stay true to the Family Creed that has led our business for decades,” Said Guillermo León, President of La Aurora. “To honor our family creed, we are launching a new cigar blend line that embodies the very essence of our legacy. This collection is not just a tribute to our past but a statement about our future—crafted with precision, sourced from the finest tobaccos, and blended with an understanding of both tradition and the evolving tastes of the modern connoisseur. Innovation and persistence were the keystones of this creation, as we refined every detail to ensure a cigar that speaks to both heritage and progress. Through this line, we are not just offering a product; we are shaping the future of our company, proving that legacy is not about standing still, but about continuously setting new standards for excellence.”
La Aurora Fuerte Sol seamlessly blends traditional craftsmanship with innovative techniques, honoring the Leon family’s heritage while meeting the evolving tastes of modern cigar enthusiasts. This medium-full strength cigar is a bold testament to their unyielding commitment to excellence. For the first time, exclusively at PCA 2025 in New Orleans, La Aurora Family Creed Series Fuerte Sol will be available to the public in two formats: Box-Pressed Robusto (5x50) and Box-Pressed Toro (5.75x54). A third format is slated for release in Q4 2025: Box-Pressed Gran Toro (6x58).
Fuerte Sol features a complex blend of Pennsylvania, Dominican Republic, and Nicaragua filler tobaccos, wrapped in a dark, oily, Mexican San Andrés wrapper and all harmonized by a Nicaraguan binder providing for notes of spicy cedar, cocoa, toasted nuts, oak, and citrus. The new box-pressed cigar joins the La Aurora portfolio boasting a creamy and sweet smoke with medium to full-bodied strength.
Available in dress boxes of 20 handmade cigars, this first edition of the Family Creed Series will be at PCA and then shipping to retailers in early May. (MSRP: Box-Pressed Robusto - $310/box or $15.50/cigar; Box-Pressed Toro $360/box or $18.00/cigar; Available in Q4 2025 Box-Pressed Gran Toro $370/box or $18.50/cigar).